Examples - Go to Market Software

ENtry of software company in the Nordics

An assignment for a European software company in the climate & environment sector, where I as a consultant helped to set up a Nordic subsidiary for my client, and then for several years also drove the work to win new business from Nordic clients. I also spent time teaching the organisation on how to work in a customer focused way and how to run good demos, customer projects and customer meetings.

  • Rolling business with large Nordic customers such as: Autoliv, BUFAB, NIBE, Volvo Cars and Scania as well as many smaller customers.
  • A profitable Nordic business

NordiC Reseller software

As an investor in a Nordic resellership and when necessary active in the business, I have together with my partners enabled an expansion in the Nordic region for a Dutch software company in people analytics and facility management. The Nordic reseller does regular projects and subscription based business with companies and organisations in the Nordic region.

Result for Dutch "Client"
  • Access to a new market in the Nordics.
  • Increased sales and profitability.
  • Customer references such as ABB, Ericsson, Lidl, Migrationsverket, Netent, Orkla, Santa Maria, Sida, The City of Stockholm, Trelleborg AB and Volvo.
  • A cooperation with competent people who bring knowledge to the development of the company.